Wednesday, November 28, 2012

Jordan's Alter Ego Pack (2012)

When Jordan shocked the world with his first retirement many wondered how he could leave the game he loved for baseball. And Nike, and Jordan brand used this to their advantage for advertising. They created a alter ego  "Johnny Kilroy". They created commercials starring Steve Martin and other NBAstars to go along with his alter ego. Along with Kilroy they created other alter egos for him.


The Kilroy Pack
Courtesy of KicksOnFire.com
In 2012 the brand announced they were going to release a line of Jordan 9's that go along with his alter ego's team colors. They released six shoes for the six egos he had including the Kilroys, Slim Jenkins, Motorboat Jones, and Calvin Baileys.

1 comment:

  1. it was a sad time when Michael quit being a professional athlete

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